Secrets of Growing Your Podcast with Hala Taha
The Influential Personal Brand Podcast
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Monetization Strategies and Advertising Platforms in Podcasting
The chapter explores setting up ad tracking pixels in podcast episodes, using Swap FM for ad tracking, and promoting a brand strategy call. It also covers the considerations for charging advertisers, audience size thresholds, monetization stages, recent updates by Apple and Google, securing flagship sponsors for niche shows, and standard advertising costs.
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