Do You Need a Second Command?

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The COO is such a strange role. Harvard did an article years ago called the misunderstood role of the COO. If you don't have somebody running each key area, you might be better off hiring one or two solid experts to run a couple of key domain areas. That'll save you about six months or 12 months to really find a real solid second command.

ABOUT CAMERON HEROLD

Cameron Herold is one of the most gifted problem solvers in the entrepreneurial world. He is an experienced operator, entrepreneur, bestselling author, coach and keynote speaker. He is the founder of the COO Alliance, a top resource and network for second-in-commands at all types of organizations, and is the author of a new book, The Second In Command: Unleash The Power of Your COO, which published this week.

Cameron joined host Robert Glazer on the Elevate Podcast to talk about his experience as a COO, how founders should know when to bring aboard a COO, how to set a COO up for success, and much more.

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