2min chapter

The Bootstrapped Founder cover image

221: Why Entrepreneurs are Choosing 'Short-Lived Businesses' Over 'Forever Businesses

The Bootstrapped Founder

CHAPTER

How to Build a Time-Limited Business on Top of Novel Technologies

Knowing when to pivot your efforts into new technologies becomes a central part of digital entrepreneurship. Peter Levels, for example, is breaking in $80,000 in monthly recurring revenue running businesses on top of generative AI projects that are less than a year old. An app called Linsa implemented the same features that Peter and his fellow indie hacker, frenemy, Danny Postma had built for their AI avatar products. And that app quickly made a million dollars per day by just having massive distribution and pre-existing access to the phones and photos of their customers.

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