How to Motivate Factions Across the Engineering Team

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Pabna was dealing with factions across one, albeit very large, engineering team. But her solution was to key in on the mission and look out wards when you're motivating everyone. She did this to great effect with the launch of one of the most popular phones of the pre smart phone age, the razor. If it hadn't been for a faction within the company pushing for it, it may never have been released.

Every company has its own internal factions: engineers vs. designers, East Coast vs. West, IT vs. everybody. The trick is turning factionalism into healthy competition that propels you toward your shared mission. At Motorola, Cisco, and now her start-up Fable, Padma Warrior has tapped into the power of internal divisions. It's not about separating people into warring camps; it's about building bridges from our differences, rather than divisions.

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