Debbie Sterling (GoldieBlox) - Disrupting the Pink Aisle [ETL Looks Back]
Entrepreneurial Thought Leaders (ETL)
Navigating Funding: From Crowdfunding Success to Strategic Growth
This chapter recounts the speaker's experience in utilizing crowdfunding as a key marketing strategy that propelled their business to viral success. It highlights the transition from informal operations to a structured business model and the importance of knowledgeable investors and advisors in navigating growth challenges.
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