Land of the Giants: How Tesla became the Elon Musk Co.
Channels with Peter Kafka
Elon Musk's Twitter Influence on Tesla
This chapter discusses how Elon Musk used Twitter to engage with his followers and cultivate a fan base for Tesla. It highlights Musk's unguardedness and his ability to speak his mind without the need for careful crafting of tweets. It also mentions the financial growth of Tesla as Musk's follower count increased.
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