Navigating Challenges in Leadership and Entrepreneurship

In this episode of the Surfacing Leaders podcast, host Marc Koehler has an inspiring conversation with Bita Safari, an extraordinary philanthropist, entrepreneur, and founder of GiGO Clean. 

Bita, who immigrated from Iran but has lived in Orange County, California, for the past 30 years, brings a unique perspective to leadership and resilience, shaped by her rich cultural heritage and deep commitment to making a difference in the world.

Bita shares the incredible strength and perseverance it took to navigate the challenges of building a startup, supporting her husband through a cancer battle, and raising a family—all while staying true to her passion for helping children in poverty and advocating for women’s equality.

In this conversation, Bita shares the leadership lessons she’s learned, emphasizing the importance of mental strength, crisis management, and leveraging a team’s strengths.

She also reflects on the critical role of a solid HR strategy in building a successful business and how her dedication to social causes has empowered her journey.

Whether you’re an entrepreneur, a leader, or someone looking for inspiration, you’ll find this episode incredibly valuable.

Connect with Bita Safari:

• LinkedIn
• Instagram
• GiGO Clean Website
• Bita Safari Website