The Fine Line Between Good and Bad Design Decisions

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The problem is what you're measuring, right? Or how are you going to decide whether a design decision is quote unquote good, a quote unquote bat? Well, to do that, you need to have some metric you're measuring. And if that metric goes up, it was a good design decision. If the metric goes down, it's a bad sign. That sounds very crude, but that's actually the way a lot of design decisions get made. You know, just recently there was a lot of travel agent sites here in Europe got slapped with some fines because they were using all sorts of what I would describe as dark patterns for transactions.

Jeremy Keith reveals how the web is neither good or bad, nor neutral, but an amplifier. He inspires us to not let the future be just something that happens to us, but rather something we make with the small things we do today. He encourages us to build software ethically with our users’ psychological vulnerabilities in mind. He motivates us to not build on rented land, but to publish using the superpower of our own URLs. He also shows us how looking to the past is just as important as looking to the future.

Iron Man Photo Story (4:43)
On Net Neutrality (13:31)
What's "Adactio"? (20:44)
Is the Internet Good or Evil? (24:41)
Hippocratic Oath for Software Designers (35:51)
Resilient Web Design (49:06)
Why do you Love the Web so Much? (54:26)
The Power and Generosity of the Community (63:05)
What Comes Next? (71:34)
Listener Question? (73:44)
Last Words to the Builders of the Web (74:18)
Contact Info (80:15)

Check out the detailed show notes and Eli Jorgensen’s astonishing superhero artwork at userdefenders.com/047

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