FYI - For Your Innovation cover image

Walmart Acquires Vizio & The ECB Challenges Bitcoin | The Brainstorm EP 37

FYI - For Your Innovation

00:00

Walmart's Acquisition of Vizio: Impact on the Connected TV Sector

Exploring the strategic move of Walmart acquiring Vizio, a budget-friendly TV brand with SmartCast TV, and its implications on the Connected TV (CTV) industry. The chapter discusses the competitive dynamics between Walmart, Vizio, and Roku, focusing on distribution, advertising scale, and consumer preferences for TV operating systems. It addresses the shift from linear TV to streaming platforms, the potential of CTV in digital advertising, and the challenges of integrating different operating systems in the TV market.

Transcript
Play full episode

The AI-powered Podcast Player

Save insights by tapping your headphones, chat with episodes, discover the best highlights - and more!
App store bannerPlay store banner
Get the app