The Competitive Edge of Christian Hip Hop

Back in the day, we were giving our genres and if you were a part of this genre, listen to that kind of music. Now technology has made everything diverse, but everything is just kind of opened up. So now we're competing in the main market. We're with everyone else. You got to have another competitive edge. Well, a lot of people have found good and bad is that if I really lean into Jesus, I'm actually different from everybody else. I get to stick out. They know some good to that. And some people take advantage of that.