The Greatest 'Funnel' Opportunity That Everyone Missed (Including Me)
The Russell Brunson Show
00:00
You Have to Take Control of It, Right?
Russell Bill: People are becoming more skeptic about different things, right? And you have to overcome that skepticism. If people are doing this search and they're not finding anything, of course they're not going to buy it. The credit card goes right in the pocket. All 10 spots on people are all youth. We used to call that conversation domination. How do you make it where you dominate the entire conversation? You get to control the sentiment of what people feel when they search for your brand. That was a huge surprise. It's funny because I remember at the time he, he, I don't know if you guys set him up, but he was like kind of warming me
Transcript
Play full episode
