1048: Selling the Cloud, with Mark Petruzzi and Paul Melchiorre
Sales Strategy & Enablement by Revenue.io
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No Means No
Paul: No means no. And I've seen that throughout my whole career. What you should be doing is immediately picking up the phone and saying, "We're really disappointed" He says people are afraid of being labeled as 'non-salesy' because they don't want to look bad in front of a buyer.
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