This week, Alastair is joined by Kris Rudeegraap, CEO at Sendoso, to discuss innovative sales strategies with a focus on gifting and personalization. He emphasizes the importance of authentic and creative outreach, using data-driven insights to tailor gifts and messages to specific personas. The conversation also delves into shifting trends in sales behavior, the rise of mid-funnel engagement, and the growing role of customer success teams in driving revenue from existing customers.
Follow the Hosts on LinkedIn:
Alastair Woolcock (CSRO, Revenue.io)
Howard Brown (CEO, Revenue.io)
And our Special Guest:
Kris Rudeegraap (CEO, Sendoso)
Sponsored by:
Revenue.io | Powering high-performing revenue teams with real-time guidance
Explore the Revenue.io Podcast Universe:
Sales Strategy & Enablement Podcast
RevOps Podcast
Selling with Purpose Podcast
*If you'd like to ask the guys a question that could get answered on the show, call our message line at (323) 540-4777. Just leave your name, where you're from, and your question and we'll do our best to answer it on an upcoming episode.
