Hot Seat Friday: How do I make my website tell the right story and attract the right people?
The Zack Arnold Podcast
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Crafting Visual Narratives Online
This chapter emphasizes the critical role of visual storytelling in personal and professional websites, focusing on how imagery influences first impressions. The discussion navigates the balance between personal expression and audience perception, particularly in creative industries like film and television. Ultimately, it advocates for a reevaluation of website visuals, language, and navigation to better convey warmth and collaboration, enhancing visitor engagement.
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