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2min chapter
When Lesley Stahl Met Taylor Swift | 60 Minutes: A Second Look
60 Minutes
Decoding the Marketing Genius Behind an Artist's Connection with Fans
This chapter explores the dynamic between an artist and their fanbase, with an emphasis on Taylor Swift's innovative marketing tactics. It discusses how she uses hidden clues in her work and leverages social media to foster engagement and expand her audience.
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Discover
highlights
Listen to the best highlights from the podcasts you love and dive into the full episode