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4. Shein: Escándalos, los oscuros secretos del fast fashion e influencers que encubren crímenes
Chisme Corporativo
El Auge de Temu y el Desafío del Fast Fashion
Este capítulo analiza el ascenso de Temu en el e-commerce, enfatizando su impacto en el Super Bowl de 2023 y la reacción de Shein frente a esta competencia. Se aborda la crítica hacia la industria del fast fashion, destacando el efecto ambiental y la cultura del consumismo fomentada por marcas como Shein. Además, se discuten las iniciativas de sostenibilidad y el desafío de revaluar nuestros hábitos de compra en un contexto de creciente preocupación ambiental.
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