Behind Gym Doors | A Fitness Business Podcast cover image

104: Sales That Scale Your Business | The GSD Show with Mike Arce

Behind Gym Doors | A Fitness Business Podcast

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Dentists - I Hate Denis

The biggest take away from the book is you dont don't be a generalist. Be somebody that can really master something and get really great, so that you can charge a lot more. The reason i chose dentistry as ta nitch is because out of the 30 some clients that we had, 11 of them were denists. And there was no reason why we weren't targeting them more. We just got dennis.

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