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Is There a High Demand for Personalized Medicine?
individualized medicine, unfortunately, is complicated. There's a very high demand for it, every individual that's living and a relatively low supply for it in general. Oftentimes, these blends, even if they're not proprietary blends, they usually worked really well for whatever influencer happened to try it first. And when they do have a multi-ingredient outside for perhaps a multivitamin, it doesn't have a laundry list of ingredients.