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Substackonomics

The Grill Room

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Navigating Media Transformation

This chapter examines the challenges facing a media platform as it reassesses its investment strategies and leadership decisions. It discusses the importance of evolving company identity to boost user engagement and attract top talent, while also addressing critiques of current pricing and advertising strategies. The conversation touches on the role of AI in audience engagement and the competitive landscape of digital media, highlighting the potential pitfalls and opportunities for growth in advertising revenue.

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