I imagine this was a probably staying at segment would have probably was a financially lucrative path as well. But this was more of a mission and passion to go do it. So what are the different market aspects here? Yeah, we split our go to market into three motions. There's the most premium market segment, which is voluntary carbon removals. These are corporate buyers like you have just talked about. That will help us come down the cost curve in the regulatory market segment. This is regulated markets where it's still corporate buyers, but they're required to buy some form of offset. Or there's the 45Q tax credit, which basically just now does a direct pay for if you

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