Ask a room of 10 women who inspires them and 9 might say Lauryn Evarts. In fact, she was overwhelmingly the top person requested when I asked my network who they wanted to hear from. Lauryn has built a badass brand with over 700,000 followers for The Skinny Confidential. She works with big brands like Victoria’s Secret, Urban Outfitters, Roberto Cavalli, and more to get in front of her audience of engaged and ambitious women. But the most interesting thing about Lauryn is how thoughtful and self reflective she is when it comes to building her business. Hear how she does it.