3min chapter

What Got You There with Sean DeLaney cover image

#326 Pauline Brown - Former Chairman of LVMH North America on Developing Your Aesthetic Intelligence

What Got You There with Sean DeLaney

CHAPTER

The Inner Desire to Explore This Is So Important

I was astounded and I wasn't embarrassed to work for a company that sells thousands of skews of products with no utility. LVMH generates now well over 50 billion euro a year across 70 plus different brands in five different markets. And it doesn't sell one thing that anyone needs. So, but the other interesting thing, if I take the LVMH example, is not only was it a big company with customers that gladly paid in every market around the world a premium for their products. But some of those products had been around for hundreds of years. They weren't like flash in the pan where people were just, you know, buying something off an infomercial only to

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