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3min chapter
The Challenges & Opportunities of Moving from Market Disruptor to Category Creator, with Didier Elzinga & Roli Saxena (Culture Amp)
The SaaS Revolution Show
How to Be a Category Leader
Culture App is working on the Employee Experience category for Salesforce. CEO: It's very easy to end up with a category definition that's too big. "It literally takes years to get to the thing that you can anchor on and that you know is yours"
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