Is Your Subscription Business Profitable?

How profitable the business is or isn't is just a function of how much your paid media is at that point. So you can decide to be profitable if you want to, at any given moment by by choosing to reduce your media budget. When did the acquisition start to come knocking on your door? I met the president of unlever north america in,. i think it was december of two thousand an 16, no, excuse me, 15 a.m., and we just started talking about each other's businesses. And then it sort of morfed into this conversation about an acquisition. It started out as a conversation we might be able to help each other, then it blossomed into