The Power of Storytelling

I remember a while back when I collabed with Antonio Brown. And like six, seven kids roll up on bikes and they're passing by and they see me like, Oh, what destroying? They were in such shock to see me. It's so true though. Like storytelling is what matters. You look at Formula One, like drive to survive what's happened on Netflix. Like it has changed that sport in America because of the characters. But the access to stories is what's brought like millions of fans to that sport. And I feel like that's the opportunity with you in the XFL right now. So a lot of guys stories. We're actually we're actually going to