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LinkedIn's Perspective on the Evolution of Marketing in 2023

Marketing Trends

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The Future of Marketing

Mark: I think the fun of being in marketing is we get to see a lot of different angles on business. So you're not only in charge of the brand voice and identity and position in market, but you're in charge of watching your competitors and triangulating with them. And that's a really exciting place to be because it gives over to an atmosphere where you can sort of wear a number of different hats," he says.

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