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The Evolution of Twitter: Leadership and Lost Opportunities
This chapter provides a deep dive into Twitter's history, focusing on its early challenges and pivotal moments, including leadership changes and acquisition interests from major corporations. The discussion highlights the struggles Twitter faced in its quest to become a video platform and the missteps that led to the decline of Vine and Periscope. Additionally, it contrasts the leadership styles of Jack Dorsey and Elon Musk, examining their visions for Twitter amidst the backdrop of dramatic corporate transformations.