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Is Your Brain Keeping You BROKE?

Money Guy Show

CHAPTER

Overcoming the Sunk Cost Fallacy

This chapter explores the sunk cost fallacy through personal anecdotes, highlighting how emotional and financial investments can lead to poor decision-making. It discusses the implications of this fallacy in investing, urging listeners to recognize when to let go of loss-making assets for better financial choices. The conversation also introduces the Pareto principle, emphasizing that small, informed actions can lead to significant outcomes in financial well-being.

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