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British American Tobacco: Clearing the Air - [Business Breakdowns, EP.162]

Business Breakdowns

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The Rise and Fall of the Vaping Craze

This chapter explores the rapid ascent and decline of the vaping craze, driven by brands like Juul and its appeal to teenagers. It highlights the ongoing challenges in the nicotine market, emphasizing how despite the shift in trends, the overall demand for nicotine products remains strong.

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