4min chapter

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Anders Byriel on Redefining the Idea of “Company Culture”

Time Sensitive

CHAPTER

Kvadra's Heart-Centered Approach to Collaboration

There's this sort of cult quality to what you've built without it being an actual cult. We are very strong brand in the design community and people who are interested in design. Jaguar Land Rover, who is actually my own account, or I'm following them. The side effect has been they do a small film about us. Five million people see it. It's also connecting with people who can take us out of our industry. And that's actually taking us really new places.

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