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245 (Sell) How to Outplay Competitors and Win High-Stakes Rip & Replace Deals (Jason Bay, Outbound Squad)

30 Minutes to President's Club | No-Nonsense Sales

CHAPTER

Understanding Rip and Replace vs. Greenfield Deals in Sales

This chapter explores two competitive sales deal types: rip and replace, and greenfield. It highlights the complexities of client decision-making in rip and replace scenarios and the importance of advocacy, while stressing the need for persuasive messaging in greenfield deals.

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