How to build a successful B2B media company
The Business of Content with Simon Owens
00:00
How Much Are You Spending on B2B Marketing?
Tanya Mushi: I have a consulting company kind of turning to more B2B media, but I've been in B2B for a very long time. In short when we were talking to we'd have to just ask the question how much you spending across your entire strategy and try out here or there. And that's all we would rely rely on is just asking that question to people when we're talking to them. Ari: What are your thoughts in terms of like you work with the space industry, which I'm guessing has hugely times and multi million dollar contracts and stuff like that. How are you talking to potential B2B advertisers about budget and and how are you thinking
Transcript
Play full episode
