The LaunchNotes Podcast | Product Management, Product Marketing, Product Ops cover image

Product marketing like Apple and Louis Vuitton with Sarah Aleksich (Popmenu)

The LaunchNotes Podcast | Product Management, Product Marketing, Product Ops

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Product Marketing Is So Different at Every Single Company I've Been At

Every single product marketing role whether I've been an individual contributor or a manager has been very different just kind of given the makeup of the company right. So really important to sort of get on the same level with the folks around you aren't doing product marketing in terms of like here's what I'm going to be doing. What are your expectations for this role or what's been valuable to you from product marketing in the past blah blah blah but to sort of like hash that out early because otherwise you can kind of get down the road and you know your sales leaders like this you know I don't get what they're doing, he says.

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