Ozempic, AI Wearables, Tesla Price Cuts | The Brainstorm EP 18
FYI - For Your Innovation
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The Importance of Brand Trust and Storytelling in Wearables Adoption
This chapter discusses the significance of brand trust and storytelling in the adoption of wearables. It emphasizes that consumers' trust in the brand is more crucial than the device's form factor. The chapter also explores the potential for data storage on personal devices and the need for a new understanding of software updates and personal data.
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Transcript
