
Why Derek Halpern Walked Away From Millions To Start An E-Commerce Brand
Capitalism.com with Ryan Daniel Moran
00:00
Understanding the New Demographics of Health and Protein Consumption
This chapter explores the changing landscape of the protein product market as it attracts a diverse range of customers. It emphasizes the emerging target demographic of 'healthy enough' individuals, who are interested in nutritious options but do not prioritize extreme fitness habits.
Transcript
Play full episode