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How to win the innovation challenge

Pragmatism in Practice

CHAPTER

The Dangers of Innovation During an Economic Downturn

I like the way you laid out the horizons and the idea that innovation isn't just these big moonshot ideas. It can be how you actually infuse those changes in the business. As I mentioned earlier, obviously the current economic climate is putting a lot of pressure on leaders to excel in just their everyday business operations. What do you see as the dangers of this thinking? And is there a compromise or happy medium right now for businesses?

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