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Unlocking the Secrets of Ethical Sales Persuasion (GymCon Day 3) - Pt. 1 | Ep 565
The Game w/ Alex Hormozi
The Importance of Value
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"I'm actually more concerned when someone says that it's not a lot of money for them because I don't think they're going to care much about it," he said. "So what happens is you can pull apart the price from the belief and the belief you can then attack on its own." He added, "The only thing worse than having something not work is letting that bad experience burn you twice"
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highlights
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