#301: Composable Customer Data Platforms with Florian Delval, ActionIQ
The Agile Brand with Greg Kihlström®: Expert Mode Marketing Technology, AI, & CX
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The Growth of Composable CDPs
Gardner estimates that, you know, within the next three years, 60% of organizations will invest in composable or auto-press technology. Composable CDPs can complement your existing investments without being forced in duplication within your stack. Gardner: I see a future where there will be less copies on a lot more control access on that data.
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