[Greatest Hits] Head of Growth Marketing at Cruise: Alex McNamara - Creating a Marketing Strategy From the Ground Up
How I Grew This
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Introduction
Alex McNara is the head of growth marketing at Cruise, a self-driving car service. He recently moved to Portland, Oregon with his wife during the pandemic and spent last year renovating his house. Alex also has his own podcast at the highly recommended checkout called 30-minute CMO. Why do some companies succeed in driving growth while others fail? How do some individuals advance in their careers to the teams that change industries?
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