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Drive full-speed at opportunity, w/AKQA’s Ajaz Ahmed

Masters of Scale

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Navigating Challenges and Opportunities in Tech

This chapter explores the journey of a technology firm that sought to prove the internet's value through innovative prototypes and strategic partnerships. Highlighting pivotal moments, including a significant pitch to Nike and the impact of the dot-com crash, the narrative illustrates resilience and adaptability in the face of adversity. As the firm transforms challenges into opportunities, it emphasizes the lessons learned from risks taken by both large and small organizations in the tech industry.

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