264: How to build an effective lead magnet for your podcast.
Podcasting Business School
00:00
Email Marketing Automation - I'm Emailing to Unopened Emails
Adam: I'm getting an additional 8%. When we go back in and Adam, I actually think this was from you adjusting the headline and then adjusting a little bit of the wording throughout the email. We just started doing this about four weeks ago and it's been consistent about an 8% additional open rate from the same relatively the same email. This is my weekly email that I do my podcast drops on Saturday. So maybe I will set an automation for like Friday or Saturday, even just experiment with that or maybe even the next Monday.
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