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Ridge Wallet CEO Aims for $1 Billion Exit

Ecommerce Conversations

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Are You Getting Close to 80% Product Margin?

If you're trying to do e-commerce in 2023, you really should really be looking at like as close to 80% margins as possible. There's a buyer at every end of the spectrum. Someone buys Haynes T-shirts for $32 and someone buys Bruno Coachelli T-shirts that are $400. But along the same lines, that may cap your growth potential. It took Lulu Lemon just as long as Google to be worth less than 5% of Google's worth.

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