The 6 Principles of Influence with Brian Ahearn, CPCU, CTM, CPT®, CMCT®
Negotiate Anything
00:00
Persuasion - Keys to Influence
Bryan, i want you to take a moment and appreciate bryan's encyclopaedic knowledge of these keys to influence. I strongly recommend getting the book and reading the book influence. And then pesuasion. The best definition that i've come across for persuasion was from aristotle, the famous greek philosopher who lived 23 hundred years ago. So maybe another time we could have you come on and talk more about that. But let's get intoese these keys, because this is really, really interest so i wantYou to tell the audience about how you've been able to use this practically in your career,. How they can do it as well.
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