This is part of the sort of, like wave of food system criticisms that also ushered in an era of qo, clean eating. This is an era that really supercharged moralizing around specific foods. To his credit, michael pallan now speaks much more openly about the need for politics. No one really tried to direct all this energy. I think there was actually like an opportunity for change there adthere were lot of people who were really fired up about the food system being terrible. But then, instead of going into anything, we've just created a pretty robust alternative economy for food. i feel sad now in a way that i sometimes feel sad at the end of our s i