Season 2, Episode 10: The Rover-DogVacay Merger (with Rover CEO Aaron Easterly)
Acquired
00:00
Navigating the Pet Service Merger
This chapter explores the merger between Rover and DogVacay, detailing the initial motivations, branding, and strategic challenges faced in the pet service marketplace. It highlights the founders' journey, their experiences as dog sitters, and the competitive landscape that shaped their businesses. The discussion emphasizes the importance of data-driven growth strategies and the evolution of consumer behavior within the pet care industry.
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