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Ep 500 After the Deal: Ben Leonard on Watching His $6M Business Fall Apart After the Exit

Built to Sell Radio

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Emotional Journeys Post-Sale: Proving Them Wrong and Brand Recovery

This chapter delves into the emotional challenges entrepreneurs experience after selling their businesses, particularly when faced with changes made by new owners. It introduces the Brand Rescue Mission, a transparency initiative aimed at documenting the journey of revitalizing a brand and encouraging public engagement in the process.

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