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Is the Word Platform a Bad Thing?
I feel like I say it like 12 times a day platform is just this like the image of it makes it seem so much cleaner and well-defined than it ever is. It's actually like five or six totally separate tools and we use them all for measurement. on who the customer is depends on who the customers are but arguably the word platform is like a horrible word because it typically means something that you can fairly easily define.