Citroen C3 Aircross | S02E13
MotorInc First
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Navigating the Indian Car Market: Insights from Citroen
The chapter delves into the challenges faced by European car manufacturers like Citroen in understanding and adapting to the Indian market, emphasizing the importance of listening to local feedback and avoiding high-handed approaches. It explores the historical perspective of international car brands in India, particularly focusing on Citroen's strategies with the C3 model and the unique design philosophy of the C3 Aircross.
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