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Advice From 2 Developers Who Launched a Side Hustle | Golden Record

DonTheDeveloper Podcast

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Crafting Emotional Connections in Marketing

This chapter explores strategic marketing approaches for launching a memory-keeping product, emphasizing audience engagement and timing. The speakers discuss the importance of authentic storytelling and innovative audio technology to preserve memories, while targeting specific demographics such as families with Alzheimer's. They also address the challenges of competing in a saturated market and the potential of AI to enhance personal storytelling experiences.

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