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Generative AI Steals The Spotlight At Cannes Lions

What It Means: A Forrester Podcast

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The Future of AI

There's a Coca-Cola commercial that was debuted this year in the Super Bowl that, that, that it takes place in an art gallery. And what you don't know is that all of the production behind that is AI powered. As much as there is cause for concern or pause, I think there's cause for a lot of optimism and what the tech can do.

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